Rustam Minnikhanov meets with CEO of big international advertising agency

21 April 2012, Saturday

The Tatarstan President Rustam Minnikhanov met with the founder and chief of the international advertising agency WPP Martin Sorell and member of WPP supervisory board Ms Esther Dyson.

Vice-premier – RT Communications Minister Nikolai Nikiforov, Director of the Department for external relations – Aide to RT President Iskander Muflikhanov, Chief of the Executive office Universiade-2013 Vladimir Leonov attended the meeting.

Martin Sorell is the founder and chief of the world’s biggest advertising agency WPP – the international company with 2400 offices and 150 000 employees in 107 countries all over the world.

Rustam Minnikhanov welcomed Mr Martin Sorell and Ms Esther Dyson in the capital of Tatarstan. He reminded of their previous meeting in Swiss Davos where Rustam Minnikhanov invited Mr Sorell and Ms Dyson to visit Kazan.

The Tatarstan President told about republic’s development, major projects under implementation. Rustam Minnikhanov considers poor awareness of foreign investors about business opportunities in Russia to be a problem obstructing the investment flow in Tatarstan.

Martin Sorell informed that WPP can favor promotion of Tatarstan at the global arena. The advertising agency has established strong relationships with oil corporations, IT companies. Moreover, WPP enjoys ties in the sphere of sport. According to the WPP’s chief the company is ready to promote Tatarstan’s brand as an investment-attractive region.

The RT President supported the partnership proposal of Mr Sorell.
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