Rustam Minnikhanov gives errand to intensify efforts to promote “National Trade Mark” brand

On December 24, speaking at a regional video-conference with participation of all municipalities held by Tatarstan President Rustam Minnikhanov, Director General of State Unitary Enterprise of the republic “National Trade Mark” Ilsur Safiullin reported on the “National Trade Mark” brand building.

Safiullin said that main tasks are to unite agricultural producers under a single brand, ensure quality requirements and marketability of products, increase the presence of agricultural products in retail chains. He also reported on the system of promotion of goods, works and services and work being carried out with the trademarks.

Festivals "National Trade Mark", which acquainted citizens of the republic with new products and helped to establish a dialogue between producers and retailers, were organized in the republic. In total, about 140 producers, presenting 300 types of products, took part in festivals.

Minnikhanov gave an errand to intensify efforts to promote the brand “National Trade Mark”.